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Why You Need to Keep Your Customers Close

MCWest

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Implementing a subscription model offers companies the opportunity to build a lasting relationship with customers — and maintain a steady stream of revenue. But to reap the benefits of this model, executives will have to consider whether they are relying on the metrics that best predict the likelihood of customers’ renewal, and whether their organization is set up to reveal and address the issues that may be driving customers away.
strategy+business – All Updates

How Can a Fintech Company Win 20 Million Customers?

MCWest

0

Valentin Stalf, chief executive of German financial-services startup N26, wants personal banking to be as easy as downloading music. In this interview, part of s+b’s “Inside the Mind of the CEO” series, he explains the philosophy behind the fast-growing online bank he co-founded. N26 is expanding from Europe to the U.S., aggregates offerings from other firms, and is designed for maximum customer convenience.
strategy+business – All Updates